Google deduplicates featured snippets
In 2020, Google rolled out a world change to featured snippets that resulted in any URL solely showing as soon as on the primary web page of search outcomes, as an alternative of twice.
Google stated there can be no change to its general set of internet search outcomes. There would nonetheless be 10 distinctive listings, as earlier than. It’s simply that Google can be deduplicating and now not present any of these listings twice.
Google Search Liaison Danny Sullivan introduced the information by way of Twitter:
If an internet web page itemizing is elevated into the featured snippet place, we now not repeat the itemizing within the search outcomes. This declutters the outcomes & helps customers find related data extra simply. Featured snippets depend as one of many ten internet web page listings we present.
In November, Google was testing eradicating a web site’s regular snippet when a featured snippet was displayed. Google even examined this again in 2017.
Read about it in Listings that earn featured snippets won’t repeat on the primary web page of Google search.
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